The Sony Bravia LCD TVs will have Motionflow technology that will allow the TVs to 120Hz high frame rate. They will also be twenty percent thinner then the older Bravia models. The new 1080p sets will include a 50" KDS-50A3000, 55" KDS-55A3000 and a 60" KDS-60A3000.  The TVs will be released in August 2007 while the KDS-Z60XBR5 and KDS-Z70XBR5 will ship in September.

 The Sony Bravia's will also include a new color standard for video  x.v.Color™ which will allow more natural colors. They will also have different moves including HD Sports, Blu-Ray and a Theater mode. The new Sony Bravia TV modes will also have a ethernet plug in the back of the TV for users that would like to use the TV for internet videos and movies.

Source:  Sony